Repurpose a long-form video into vertical shorts, captions, hooks and ads

Coming

Six named short-form deliverables with rules, still and preview; vertical reframe with subject tracking and zero-phase smoothing; word-synced caption plates or SRT; hook stacks and supercut ads from a long-form source; the ranking countdown format for top-N Shorts.

Kit

video-offline-tools

You need

Account	Why	Free or paid	Plan
ffmpeg + ffprobe	Every cut, mux, loudness pass, proxy, contact sheet and platform encode. The delivery encoder uses h264_videotoolbox on Apple Silicon.	Free	Free (Homebrew build includes VideoToolbox).
mlx-whisper (local transcription, Apple Silicon)	Word-level transcripts for rough cuts, captions, chapter timestamps and YouTube descriptions, all offline.	Free	Free; needs an Apple Silicon Mac with 16 GB+ RAM. Model whisper-large-v3-turbo downloads once (about 1.6 GB).
HyperFrames (HTML to video renderer)	Renders the shell library and beat graphics (GSAP HTML) to ProRes 4444 alpha plates and full comps.	Free	Free, open source; pinned version in video-editor/package.json.
DaVinci Resolve Studio	The NLE for long-form and podcast cuts. Claude drives it through the Resolve scripting API and the davinci-resolve MCP: additive plates on V2+, offline titles, OGraf native titles, exports.	Paid	Studio (295 USD one-time) is required: the free version has no external scripting, no OGraf loader and no hardware encode options used here. Version 21.1 or newer.

What you bring

A 16:9 long-form video, when you want vertical cuts from it
Your caption style choice
Your end card
Your ranking criteria, and the clips and label words that go with them

The steps

Classify the job on three axes
Ingest once and select by watching
Cut each piece on word gaps
Reframe to 9:16 with tracking, then prove the subject is in frame
Captions, then hooks, then the CTA
Ship each piece through the media gate

Get the full playbook

Plug in your AI Read it in the Library

Part of: Install your video editing suite